Five Hot Ways to Make Money Online

With all the hype on the Internet today about how to make millions overnight and unrealistic claims of how to become wealthy, it’s no wonder newcomers are so confused. The net is so saturated with get-rich-quick gimmicks that anyone wanting honest information on how to make money is assaulted with misleading and downright fraudulent information! In an effort to correct this disinformation, the content in this article will discuss five of the best ways to make money on the Internet and cover such topics as Pay-Per-Click advertising, affiliate web sites, writing informational products, online auctions, and building email lists.

Pay Per Click Advertising (PPC)

PPC defined – Pay per click advertising means getting paid every time someone “clicks” on an advertisement. The amount paid varies according to the maximum bid placed for that topic. Bids are the dollar amount the advertisers are willing to pay for targeted traffic to their site.
How it works – say someone has a product to sell. They need customers, right? To get these customers, advertisers will pay for other people to advertise for them. An Internet entrepreneur with a website can place this advertisement on their site and earn money when someone sees this ad and clicks on it for more information. The advertiser is then charged for the click, but the person who owns the website on which the advertisement is placed is paid for that click. This is in effect selling advertising space on the website. This is a good way to generate revenue online. A good rule-of-thumb is, the more websites one has with this type of advertising, the more revenue one can generate.

Google AdSense is a top player in the pay-per-click market, but there are many others out there. Google AdSense also provides training and tutorials on “how to optimize” once an account has been set up.

Affiliate Websites

Selling other people’s products for profit is another great way to earn money on the Internet. By setting up an affiliate account, the savvy Internet entrepreneur doesn’t have to worry about web page development or creating any of his or her own products. The goal here is to get people to click the link and have them redirected to an affiliate web page. Usually an affiliate “link” is used to create the illusion the website is his or her own. The link is typically “embedded” into content on the site and, in this way, thousands of affiliate marketers can drive traffic to a specific web address. Once the product is purchased, the affiliate advertiser shares a portion of the profit with the original developer. Clickbank and Paydotcom are two of the more prominent affiliate sites offering affiliate-related products for marketing. Amazon.com is another site that offers affiliate advertising.

The benefits of this plan are that there is no need to have a website, no need to develop a sales page (landing page), and there is good money making potential for little investment. In other words, a good return on investment (ROI)

The E-book

Write your way to success! Writing for content on the Internet is one of the BEST ways of generating revenue. If a person has a good grasp of the English language and can construct sentences into paragraphs, this is a goldmine just waiting to be tapped. One of the best things about online writing is that anyone can write complete original content or purchase rights to other’s works and make them their own.

Private label rights (PLR), when purchased or obtained through other means, give the rights-holder certain liberties with that content. They can alter it, claim ownership, put their name on it, and do just about anything with it they want. On the flip side, master resale rights (MRR) gives the rights-holder the right to resell the content as well as resell rights to those being sold to. Just a note to those interested in diving into this type of venture; “rights” to the content should be transferred with the purchase and should be adhered to in order to be legally compliant. Any deviation set forth in the contract from the original rights-holder could possibly be a breech of copyright law and land a person in jail!

The great thing about writing original content is that the person who writes it becomes a type of “authority” on the subject in the eyes of the Internet community. Traditionally, the Internet is an informational medium and those who have the skills to write original content will fare better than those who do not.

Online Auctions

Another great way to earn money on the Internet is to buy and sell products
through online auction sites such as e-Bay, e-Bid, OnlineAuction, and others. These products can either be physical or digital. Physical products require maintaining an inventory and shipping costs. On the other hand, digital information media (e-books) require no inventory and can be downloaded instantly once the bidding has ended. (Note: Recently e-Bay has banned digital downloads and now requires all digital media to be shipped on a CD or DVD disc. Other online auction sites may follow suit if the number of fraudulent transactions continue to escalate.)

List Building (Mailing Lists)

List building is in effect obtaining names from visitors to a website with the intent to follow-up with subsequent mailings. The most common of these are the monthly e-zine article, newsletters, and the “5 week mini course”.

The goal behind these subscriptions is for the web-site owner to produce follow-up mailings to potential customers in the hopes of getting them to eventually buy the product or service. This ingenuity has the conceivable goal of gaining more revenue for the entrepreneur over time by being able to establish a rapport with the potential customer, gaining their confidence, and making even more sales over the course of the mailing. Many an Internet marketer has been told that “the money is in the list” and it holds true for those who can work the mailings successfully.

One point to remember with mailing lists is the use of an auto-responder. An auto-responder is a service that provides follow-up mailings to customers on an automated basis. These autoresponders can be set-up for multiple mailings with email addresses and can even generate the “squeeze page” that captures this information when the customer signs up for the e-zine or mini course.

Aweber is a great service that provides all the tools just described for a small monthly fee. Anyone serious about mailing lists needs an auto-responder otherwise all those emails will have to be sent individually. This may not seem like much for a few emails, but when the list grows into the hundreds and thousands, the need for the auto-responder becomes evident. With an auto-responder, one letter is written that can be sent to thousands of subscribers automatically.

In sum, the topics covered in this article are just a few of the ways one can make money on the Internet. PPC advertising, affiliate web sites, informational products, online auctions, and list building are legitimate ways to make money online, but they are not the only ones. (The niche market is another profitable area of an online business that should not be overlooked.) To make money on the Internet, one must develop a plan or approach on how they will accomplish their goals, put the plan in motion, and modify the plan as needed to obtain optimum results. The savvy Internet entrepreneur will incorporate all of these components into multiple income streams and add more when the time is right. In this way, revenue will grow as one’s knowledge base increases.